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Public Understanding of Science
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Article

Adolescent responses toward a new technology:: first associations, information seeking and affective responses to ecogenomics

Mark J. Bos1*, Cees M. Koolstra2, and Jaap Willems1

1 Department of Science Communication at the Faculty of Earth and Life Sciences, VU University Amsterdam, the Netherlands.
2 Department of Communication Science at the Faculty of Social Sciences, VU University Amsterdam, the Netherlands.

* To whom correspondence should be addressed.


  Abstract

This paper reports on an exploratory study among adolescents (N = 752) who were introduced to the emerging technology of ecogenomics for the first time. An online survey focused on their associations with the term ecogenomics, their planned information seeking behaviors if they were to acquire information about the new technology, and their first affective responses toward ecogenomics after having read some introductory information about it. Adolescents were found to associate ecogenomics most frequently with economy. Although the Internet was the most popular medium to be used in their planned information seeking behaviors, books and science communication professionals were judged as the most trustworthy information sources. After having read the introductory information about ecogenomics most adolescents reported positive affective responses toward the new technology.

First published on November 3, 2008, doi:10.1177/0963662507087306

Public Understanding of Science 2009;18:243.

A more recent version of this article appeared on March 1, 2009

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